{"id":1539,"date":"2021-02-25T16:00:21","date_gmt":"2021-02-25T16:00:21","guid":{"rendered":"https:\/\/telefilm.ca\/etudes\/thanks-covid-15-lessons-for-film-distribution-from-the-first-wave"},"modified":"2026-06-15T11:52:17","modified_gmt":"2026-06-15T15:52:17","slug":"thanks-covid-15-lessons-for-film-distribution-from-the-first-wave","status":"publish","type":"etudes","link":"https:\/\/telefilm.ca\/en\/etudes\/thanks-covid-15-lessons-for-film-distribution-from-the-first-wave","title":{"rendered":"Thanks COVID! 15 lessons for Film Distribution from the First Wave"},"content":{"rendered":"<div class=\"editor-content\"><p class=\"wp-block-paragraph\"><strong>Context Summary: <\/strong>The study covers lessons learned from over 50 feature films, from around the world, that had to pivot from a planned theatrical to a digital release of some sort between March and September 2020 because of COVID-19.\u00a0 This research was funded by Telefilm Canada and undertaken by digital strategist Annelise Larson.<\/p>\n<p>These lessons demonstrate how agile the industry can be &#8211; \u00a0creating new and unexpected opportunities for some who were nimble enough to take advantage of this extraordinary time.<\/p>\n<p>A summary of the study is available <strong><a href=\"https:\/\/telefilm.ca\/wp-content\/uploads\/15-lessons-for-film-distribution-the-summary.pdf\">here<\/a><\/strong> and the presentation video is available <strong><a href=\"https:\/\/veria.ca\/thanks-covid-15-lessons-for-film-distribution-from-the-first-wave?eventbrite\">here<\/a><\/strong>.<\/p>\n<p><strong>Research Firm:<\/strong> prepared by <strong><a href=\"http:\/\/Veria.ca\">Veria.ca<\/a><\/strong> &amp;\u00a0<strong><a href=\"http:\/\/StorypreneursUnite.com\">StorypreneursUnite.com\u00a0<\/a><\/strong><\/p>\n<p><strong>Study funding:\u00a0<\/strong>This research was funded by Telefilm Canada<\/p>\n<p>&nbsp;<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Context Summary: The study covers lessons learned from over 50 feature films, from around the world, that had to pivot from a planned theatrical to a digital release of some sort between March and September 2020 because of COVID-19.\u00a0 This research was funded by Telefilm Canada and undertaken by digital strategist Annelise Larson. These lessons [&hellip;]<\/p>\n","protected":false},"featured_media":1542,"template":"","class_list":["post-1539","etudes","type-etudes","status-publish","has-post-thumbnail","hentry"],"acf":{"document":1540},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Thanks COVID! 15 lessons for Film Distribution from the First Wave | Telefilm Canada<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/telefilm.ca\/en\/etudes\/thanks-covid-15-lessons-for-film-distribution-from-the-first-wave\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Thanks COVID! 15 lessons for Film Distribution from the First Wave | Telefilm Canada\" \/>\n<meta property=\"og:description\" content=\"Context Summary: The study covers lessons learned from over 50 feature films, from around the world, that had to pivot from a planned theatrical to a digital release of some sort between March and September 2020 because of COVID-19.\u00a0 This research was funded by Telefilm Canada and undertaken by digital strategist Annelise Larson. 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