{"id":1724,"date":"2017-11-10T16:20:41","date_gmt":"2017-11-10T16:20:41","guid":{"rendered":"https:\/\/telefilm.ca\/etudes\/rapport-sur-les-auditoires-canadiens"},"modified":"2026-06-15T11:52:16","modified_gmt":"2026-06-15T15:52:16","slug":"rapport-sur-les-auditoires-canadiens","status":"publish","type":"etudes","link":"https:\/\/telefilm.ca\/fr\/etudes\/rapport-sur-les-auditoires-canadiens","title":{"rendered":"Rapport sur les auditoires canadiens"},"content":{"rendered":"<div class=\"editor-content\"><p class=\"wp-block-paragraph\"><strong>Contexte :<\/strong> \u00c0 une \u00e9poque o\u00f9 les comportements des auditoires changent \u00e0 un rythme effr\u00e9n\u00e9, T\u00e9l\u00e9film est d\u00e9termin\u00e9e \u00e0 fournir des renseignements commerciaux aux intervenants de l&#8217;industrie concernant la consommation canadienne de contenu local. Ce rapport donne un aper\u00e7u des habitudes de consommation de films et de contenu t\u00e9l\u00e9, et ce sur divers \u00e9crans et plateformes; mesure le niveau d\u2019engagement du public avec le contenu canadien; et identifie les occasions de se connecter avec les auditoires, en particulier avec les segments de march\u00e9 identifi\u00e9s comme <em>Curieux<\/em> et <em>Identitaire<\/em>.<\/p>\n<p><strong>Firme de recherche\u00a0:<\/strong> Cette \u00e9tude a \u00e9t\u00e9 effectu\u00e9e par Nielsen Media Research.<\/p>\n<p><strong>Financement de l&#8217;\u00e9tude : <\/strong>Cette \u00e9tude a \u00e9t\u00e9 cofinanc\u00e9e par T\u00e9l\u00e9film Canada et le Fonds des m\u00e9dias du Canada.<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>Contexte : \u00c0 une \u00e9poque o\u00f9 les comportements des auditoires changent \u00e0 un rythme effr\u00e9n\u00e9, T\u00e9l\u00e9film est d\u00e9termin\u00e9e \u00e0 fournir des renseignements commerciaux aux intervenants de l&#8217;industrie concernant la consommation canadienne de contenu local. Ce rapport donne un aper\u00e7u des habitudes de consommation de films et de contenu t\u00e9l\u00e9, et ce sur divers \u00e9crans et [&hellip;]<\/p>\n","protected":false},"featured_media":1728,"template":"","class_list":["post-1724","etudes","type-etudes","status-publish","has-post-thumbnail","hentry"],"acf":{"document":1726},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.8 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Rapport sur les auditoires canadiens | T\u00e9l\u00e9film Canada<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/telefilm.ca\/fr\/etudes\/rapport-sur-les-auditoires-canadiens\" \/>\n<meta property=\"og:locale\" content=\"fr_CA\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Rapport sur les auditoires canadiens | T\u00e9l\u00e9film Canada\" \/>\n<meta property=\"og:description\" content=\"Contexte : \u00c0 une \u00e9poque o\u00f9 les comportements des auditoires changent \u00e0 un rythme effr\u00e9n\u00e9, T\u00e9l\u00e9film est d\u00e9termin\u00e9e \u00e0 fournir des renseignements commerciaux aux intervenants de l&#8217;industrie concernant la consommation canadienne de contenu local. 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