Blockchain technology and the Canadian media industry

Context: Blockchains are an innovation whose potential impact on the way companies create, transfer, and store value generates interest and enthusiasm, while simultaneously raising questions and doubts. This document proposes some areas to consider and some answers to questions such as: what is a blockchain? How might this technology help the media industry overcome certain challenges? What are the obstacles to adoption?

Finally, this report sheds some light on the media industry’s perception by including key observations from consultations undertaken with a broad range of stakeholders. Blockchain technology and its applications in the film, television, and digital media sectors are evolving constantly. Telefilm Canada and the Canada Media Fund will continue to monitor developments closely.

Research firm: A research project undertaken by Telefilm Canada, the Canada Media Fund, and Badel Media, in collaboration with the Pôle médias HEC Montréal.

Study funding: Supported by Telefilm Canada and the Canada Media Fund.