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Telefilm Canada launches Canadian Movie of the Week series on the Apple TV app

30 March 2021

Weekly Campaign Spotlights Canadian Films for $0.99

As audiences continue to consume digital content more than ever due to COVID-19 lockdown restrictions, Telefilm is spotlighting Canadian filmmakers with a new Canadian Movie of the Week series exclusively on the Apple TV app. Each week, one Canadian film will be featured on the Apple TV app and available to rent for only $0.99. The campaign begins Tuesday, March 30 and runs until after Canada Day.

“Discoverability is key to making Canadian filmmakers and their works thrive in an increasingly crowded marketplace,” said Christa Dickenson, Executive Director, Telefilm Canada. “Hosting Canadian Movie of the Week on the Apple TV app makes it easy for viewers to explore Canadian films, from festival favourites to contemporary classics and much more.”

Titles in the Canadian Movie of the Week lineup include*:

The Rest of Us 
March 30 – April 5

Les Boys
April 6 – 12

April 13 – 19

Canadian Strain  
April 20 – 26

Target Number One
April 27 – May 3

May 4 – 10

Crash (4K restoration)
May 11 – 17

May 18 – 24

Nadia, Butterfly
May 25 – 31

The Incredible 25th Year of Mitzi Bearclaw
June 1 – 7

Porcupine Lake 
June 8 – 14

June 15 – 21

June 22 – 28

The Kid Detective
June 29 – July 5

*All titles/dates subject to change


The Apple TV app brings together all the ways to watch shows and movies into one app and is available on iPhone, iPad, Apple TV, Mac, select Samsung, LG, Sony, and VIZIO smart TVs, Roku and Amazon Fire TV devices, Chromecast with Google TV, and PlayStation and Xbox consoles. The Apple TV app also features Apple TV+, Apple’s video subscription service offering original shows, movies and documentaries from the world’s most creative storytellers, as well as other Apple TV channels, personalized and curated recommendations, and movies and TV shows to buy or rent.

About Telefilm Canada
Telefilm is dedicated to the cultural, commercial and industrial success of Canada’s audiovisual industry. Through funding and promotion programs, Telefilm supports dynamic companies and creative talent at home and around the world. Telefilm also makes recommendations regarding the certification of audiovisual treaty coproductions to the Minister of Canadian Heritage and administers the programs of the Canada Media Fund. Launched in 2012, the Talent Fund raises private donations to principally support emerging talent. Visit and follow us on Twitter at and on Facebook at

Media contact:
Joyce Richards
Advisor, Public Relations – English Market
Telefilm Canada