Strategic plan

Dedicated to the cultural, commercial and industrial success of Canada’s audiovisual industry, Telefilm Canada, through its various funding and promotion programs, supports dynamic companies and creative talent here at home and around the world.

Our mandate to foster and promote the development of the audiovisual industry in Canada remains as relevant today as it was when it was first put into place.

Our driving goal is, as it has been since 2011, to continue to stimulate demand for and access to Canadian productions – in Canada and everywhere, from big screens to those still being invented, and every platform in-between.

Inspired by Talent. Viewed Everywhere.

2015-2018 Strategic Plan

Our current strategic plan defines six priorities for the organization:

Industry recognition: promoting the value of Canadian content
Marketing practices: encouraging innovation to reach audiences
Market intelligence: deciding with meaningful metrics
Industry funding: diversifying sources
Ecosystem of companies: delivering together
Organizational excellence: performing in a changing environment