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Telefilm Canada announces the appointment of Évelyne Morrisseau to the position of Director, Marketing and Communications

06 March 2013

Montreal, March 6, 2013
– Telefilm Canada is pleased to announce the appointment of Évelyne Morrisseau to the position of Director, Marketing and Communications, effective March 18, 2013.

In her position, Ms. Morrisseau will play a lead role in national marketing by identifying and managing Canada-wide initiatives, and will head the team responsible for Telefilm’s external and internal communications, branding, Website and social media. Her mandate will consist, notably, of strengthening Telefilm’s brand on the national and international scene, managing and enhancing the organization’s media visibility, and actively promoting the Canadian audiovisual industry’s talents and projects.

“On behalf of the entire Telefilm team, I would like to congratulate Évelyne Morrisseau and to welcome her as a member of our Management Committee,” says Carolle Brabant. “Her extensive experience in marketing and partnership development will help us to further our promotional efforts.”

Ms. Morrisseau holds a Master’s degree in public and business administration and is a seasoned professional who brings to Telefilm more than 10 years’ experience in marketing, business development and operational efficiency, six years of which were spent at the international level.

During her career, Ms. Morrisseau has worked in various fields, including media, telecommunications, finance and information technology. Since 2004, she has held several positions at the Cirque du Soleil, including that of Marketing Planning and Operations Director – Touring Shows, Americas and Europe and, more recently, Global Marketing Management Partnership Director. Before the Cirque du Soleil, she held a number of positions, including that of consultant with Radio-Canada, in Montreal, and with the Canadian Television Fund, in Toronto.

“I am proud to join the Telefilm team and to be able to pursue my professional dream, which is to contribute to the promotion of Canada’s cultural industry,” says Évelyne Morrisseau. “Canada has an impressive line-up of talent and is also a major creative force. So I’m really proud to join such a dynamic team and in so doing have the opportunity to contribute my professional experience and to help raise the profile of Canada’s audiovisual industry.”